" 品牌故事与优势

Yili Group was established in 1993 and has become one of the leading dairy companies globally. 伊利集团成立于1993年，已发展成为全球领先的乳品企业之一。

Yili adheres to the corporate creed of ""Yili means quality"", regarding quality as life, and is committed to producing 100% attentive, 100% safe, and 100% healthy dairy products. 伊利坚守“伊利即品质”的企业信条，视品质如生命，致力于生产100%用心、100%安全、100%健康的乳制品。

With a wide range of product categories and a global vision, Yili operates five major business divisions including liquid milk, ice cream, milk powder, yogurt, and raw milk. 伊利旗下拥有液态奶、冷饮、奶粉、酸奶和原奶五大事业部，产品品类丰富，且秉持着国际化视野。

Yili has won numerous accolades such as being named the ""most valuable global dairy brand"" by Brand Finance in 2021, and has consistently ranked among the top five in Rabobank's global dairy list for several years, maintaining its position as the top dairy brand in Asia for nine consecutive years. 2021年伊利被Brand Finance评为“全球最具价值乳制品品牌”，在荷兰合作银行榜单中连续多年稳居5强，连续9年保持亚洲乳业第一。

 品质保证

Yili implements a stringent quality control system throughout its production process, ensuring that every step meets the highest food safety standards. 伊利在生产过程中实施严格的品质控制系统，确保每一环节都达到最高的食品安全标准。

The company sources its raw materials from premium dairy farms and employs advanced technologies and equipment to guarantee the quality and safety of its products. 公司从优质奶源基地获取原材料，并采用先进的技术和设备，以确保产品的品质和安全。

Yili continuously upgrades its global quality management system, integrating strict quality control standards into its global supply chain to provide consumers with safe and healthy dairy products. 伊利持续升级全球质量管理体系，将严苛的质量管控标准贯穿于全球产业链，为消费者带来健康、安全的优质乳品。

 产品信息整合

The product in question is the Yili Family High - Calcium Milk Powder, with a specification of 400g per box, containing 24 packs per box. 该产品为伊利全家高钙奶粉，规格为400g/箱，每箱共24包。

 规格与包装

Each box of Yili Family High - Calcium Milk Powder contains 24 individual packs, each weighing 400g, making it convenient for families to use and store. 伊利全家高钙奶粉每箱包含24小包，每小包400g，方便家庭使用与储存。

The packaging is designed to be practical and user - friendly, allowing consumers to easily access and use the milk powder while ensuring its freshness and nutritional value. 包装设计实用且用户友好，让消费者能够方便地取用奶粉，同时保证其新鲜度和营养价值。

 适用场景

Yili Family High - Calcium Milk Powder is suitable for a variety of consumption scenarios. It can be used as a nutritious breakfast supplement, providing family members with sufficient energy to start the day. 伊利全家高钙奶粉适用于多种消费场景，可用作营养早餐补充，为家人提供充足的能量，开启美好一天。

It is also ideal for afternoon tea breaks, adding a healthy and delicious option to the day. 此外，下午茶搭配奶粉，亦为健康美味之选。

Before bedtime, drinking a glass of milk made from this powder can help improve sleep quality. 睡前饮用一杯用该奶粉冲泡的牛奶，有助于提高睡眠质量。

 目标消费人群

The target consumers of Yili Family High - Calcium Milk Powder are广泛的. It is suitable for families with children, as it helps children's growth and development by providing essential calcium and nutrients. 伊利全家高钙奶粉的目标消费人群是广大有孩子的家庭，可为孩子成长提供钙等关键营养素。

It is also appropriate for middle - aged and elderly individuals concerned about bone health, as the high calcium content helps prevent osteoporosis. 同时也适合关注骨骼健康的中老年人，有助于预防骨质疏松。

Moreover, the product caters to health - conscious consumers who seek to maintain a balanced diet and enhance their overall health. 此外，该产品也适合注重健康饮食，希望提升整体健康水平的消费者。"