"01. Brand Story & Advantages:
Founded in 1996, Nongfu Spring is a leading Chinese beverage brand dedicated to natural health. Dongfang Leaf, its premium tea series, pioneered the no-sugar tea category in China, known for authentic tea flavors and zero additives. With over 20 years of expertise, it ranks top in market share and consumer loyalty.
品牌故事与优势:
创立于1996年的农夫山泉是中国饮品行业标杆,专注天然健康领域。旗下高端茶饮料系列""东方树叶""开创国内无糖茶品类先河,以原味茶汤、零添加剂著称,凭借20余年专业积淀,持续领跑市场,消费者复购率居行业前列。
02. Quality Assurance:
Sourced from Anxi Wuyi tea fields, the black oolong leaves are handpicked and cold-brewed within 24 hours. Production follows GMP standards with aseptically cold-filled technology, ensuring no preservatives. SGS-certified and compliant with GB/T 31326, surpassing industry safety benchmarks.
品质保证说明:
精选安溪武夷产区黑乌龙茶叶,采用24小时冷萃工艺锁鲜。全程GMP标准生产,无菌冷灌装技术,0防腐剂。通过SGS认证,执行国标GB/T 31326,安全指标超行业标准。
03. Product Basic Information:
Name: Nongfu Spring Dongfang Leaf Black Oolong Tea
Flavor: Authentic roasted oolong with floral aftertaste
Spec: 500ml per bottle
Packaging: 15 bottles/carton
产品基础信息:
品名:农夫山泉东方树叶黑乌龙茶
口味:醇正焙火乌龙,回甘花香
规格:500毫升/瓶
包装:15瓶/箱
04. Packaging Details:
Each bottle: Cylindrical PET design, ergonomic grip, 500ml capacity
Carton dimensions: 310×240×100mm, lightweight recyclable material
Quantity: 15 units per carton (total 7.5L), ideal for family/office pantry stocking
规格与包装细化:
单瓶:圆柱形PET材质,人体工学握感,500毫升容量
箱规:310×240×100mm环保可回收包装
整箱:15瓶(合计7.5升),满足家庭囤货/办公室共享需求
05. Suitable Scenarios:
Best for post-workout refreshment, mid-afternoon energy boost, or daily hydration. The light roast flavor suits both hot/cold drinking preferences, perfect for gym bags, office desks, and outdoor activities.
适用场景说明:
运动补水、午后提神、日常解渴优选。冷热饮皆宜,适配健身房运动包、办公室桌面、户外出行等多种场景。
06. Target Audience:
Core consumers: Health-conscious urban professionals aged 25-45, fitness enthusiasts, and office workers seeking low-calorie beverages (only 3kcal/100ml). Secondary groups: Tea-loving middle-aged populations and young trend followers.
目标消费人群定位:
核心客群:25-45岁都市健康族,健身人群及白领群体(每百毫升仅3千卡)。次级群体:中青年茶饮爱好者、追求潮流的年轻消费群体。"
