" 品牌故事与优势介绍

Yincheng Xiangwei, a well - known brand in the food industry, enjoys high fame and a good reputation.

银城湘味是食品行业的一个知名品牌，享有很高的知名度和良好的口碑。湖南银城湘味食品有限公司成立于2008年，位于益阳市资阳区食品加工区，是一家集鱼制品、家禽肉制品、魔芋制品、蔬菜制品生产、研发和销售为一体的农产品深加工企业。公司以“银城湘味”商标为主导，其产品如QQ鱼、酱鸭脖等100多个品种已销往全国各省市，深受广大消费者青睐。作为湖南省农业产业化龙头企业、国家高新技术企业等，公司非常注重产品研发和技术改造，与湖南农业大学食品工程学院长期进行产学研合作，目前已获得多项专利，主导产品还获得了诸多奖项，“银城湘味”商标也被评为“湖南省著名商标”。

 品质保证说明

Yincheng Xiangwei Food strictly controls quality during production, selects premium ingredients, and complies with food safety standards, ensuring consumers can buy with confidence.

银城湘味食品在生产过程中严格控制质量，选用优质原料，并且符合食品安全标准，让消费者放心购买。其产品全部通过SC认证，还获得了ISO22000：2018食品安全管理体系认证。

 食品信息整合

The name of the food is Yincheng Xiangwei Shredded Roasted Neck Spicy Flavor, with a specification of 42g, packed in 1 box containing 10 medium boxes and 20 packs in total.

该食品名称为银城湘味手撕烤脖香辣味，规格为42g，1箱×10中盒×20包 。

 规格与包装信息细化

Each piece of Yincheng Xiangwei Shredded Roasted Neck Spicy Flavor weighs 42g. Each box contains 10 medium boxes, with 20 packs in each medium box, totaling 200 packs. Such packaging is convenient and practical, allowing consumers to clearly know the quantity of products they will obtain after purchase.

每件银城湘味手撕烤脖香辣味的规格为42g。一箱共有10中盒，每中盒包含20包，总共200包。这种包装方式便利实用，方便消费者了解购买后能获得的产品数量。

 适用场景说明

Yincheng Xiangwei Shredded Roasted Neck Spicy Flavor is suitable for various scenarios such as leisure moments, parties, and gatherings. It can be a delicious snack to enjoy while watching movies or chatting with friends.

银城湘味手撕烤脖香辣味适用于多种消费场景，比如休闲时刻、聚会、派对等，可以作为看电影或与朋友聊天时的美味零食。

 目标消费人群定位

The target consumers of Yincheng Xiangwei Shredded Roasted Neck Spicy Flavor are mainly those who love spicy food and snacks, especially young people and adults who pursue taste and enjoy trying different delicious foods. Additionally, it also appeals to consumers looking for convenient and quick snacks.

银城湘味手撕烤脖香辣味的目标消费人群主要是喜爱辣味和零食的人群，尤其是追求口味、喜欢尝试各种美食的年轻人和成年人。同时，也适合那些寻找方便快捷零食的消费者。"