品牌故事与优势介绍

Oreo, a globally renowned brand, originated in the United States in 1912. 奥利奥品牌于 1912 年诞生于美国，作为亿滋国际旗下的主打产品，现已成为全球巧克力味夹心饼干的代名词。

Over the past century, Oreo has been deeply rooted in American culture and has become a part of it. 在过去的一个世纪里，奥利奥已深深融入美国文化，其经典的黑白配夹心巧克力饼干造型和独特的口味，深受全球消费者喜爱，更是在各类饼干品牌中独树一帜。

With its classic appearance and substantial global sales, Oreo has established its own social and playful attributes, making it a distinctive brand in the biscuit market. 奥利奥凭借经典外形和庞大全球销量，自带社交玩乐属性，其广告标语 “Stay playful” 和 “玩在一起奥利奥”，充分传达了品牌理念，让消费者在品尝美味的同时，还能获得乐趣。

 品质保证说明

Oreo adheres to strict quality control throughout the production process. 奥利奥在生产过程中严格执行质量控制。

It selects premium ingredients such as high-quality cocoa powder and wheat flour. 选用优质可可粉、小麦粉等上乘原料，确保产品的口感和品质。

Moreover, Oreo complies with stringent food safety standards, guaranteeing consumers a safe and delicious snacking experience. 且遵循严格的食品安全标准，让消费者吃得放心。

 食品基本信息

The product in question is Oreo Cocoa Rolls Rich Chocolate Flavor, with a net weight of 50g per box, and each carton contains 24 boxes. 此食品名为奥利奥可可脆卷浓郁巧克力味，规格为 50g/盒，1 箱 24 盒。

 规格与包装信息细化

Each box of Oreo Cocoa Rolls Rich Chocolate Flavor weighs 50g, and a carton comprises 24 boxes, making it convenient for consumers to carry and store. 奥利奥可可脆卷浓郁巧克力味每盒 50g，1 箱 24 盒装的设计，方便消费者携带与储存，无论是放在办公室抽屉、书包，还是旅行行李中，都很容易安置，且能随时满足味蕾的渴望。

 适用场景说明

Oreo Cocoa Rolls Rich Chocolate Flavor is suitable for various occasions such as office breaks, movie nights, and friend gatherings. 奥利奥可可脆卷浓郁巧克力味适合多种场景，工作间隙来上一盒，能快速缓解饥饿，提神醒脑；看电影时，它是绝佳的伴侣，让味蕾与视觉共同享受；朋友聚会时，更是分享互动的美味佳品。

 目标消费人群定位

The target consumer group for Oreo Cocoa Rolls Rich Chocolate Flavor主要包括巧克力爱好者、追求便捷零食的上班族、学生，以及注重生活品质、热爱尝试美味休闲食品的人群。 Chocolate lovers are the primary target consumer group for Oreo Cocoa Rolls Rich Chocolate Flavor, along with office workers and students seeking convenient snacks, and individuals who value life quality and enjoy delicious leisure foods.