品牌故事与优势介绍

   Brand story and advantages ：Oreo, born in 1912 in New York, USA, is a iconic global biscuit brand. It was introduced to the Chinese market in 1996 and has since become one of the most influential and successful biscuit brands in China. With its unique black - and - white夹心 design and exquisite craftsmanship, Oreo has captured the hearts of consumers worldwide. Its products are widely recognized for their delicious taste and high quality, making it a household name in the food industry and a beloved choice for consumers of all ages.

   品牌故事与优势 ：奥利奥于 1912 年在美国纽约诞生，是全球知名的饼干品牌。1996 年进入中国市场后，迅速成为最具影响力的饼干品牌之一。其独特的黑白夹心及精美的工艺，让消费者过目不忘，产品凭借良好口味和品质，在食品行业享有盛誉，深受各个年龄段消费者喜爱。

 品质保证说明

   Quality assurance ：Oreo, as a renowned brand under Mondel & amp; sz, adheres to stringent quality control standards. Throughout the production process, from原料 selection to processing and packaging, every step is meticulously controlled. Only high - quality ingredients are used, such as premium cocoa powder and fresh milk powder, ensuring the superior taste and quality of the products. Oreo also strictly complies with food safety regulations, guaranteeing consumers a safe and delicious snacking experience.

   品质保证 ：作为亿滋旗下的著名品牌，奥利奥有着严格的质量管控体系。在生产过程中，从原料选取到加工制作再到包装，每一个环节都经过精细把控，选用优质原料，像优质的可可粉、新鲜的奶粉等，确保产品的口感与品质。同时，严格执行食品安全标准，让消费者能安心享用美食。

 产品信息整合

   Product information ：Oreo Cocoa Wafer Roll - Japanese Matcha Flavor, 50g per box, 24 boxes per carton.

   产品信息 ：奥利奥可可脆卷日式抹茶味，每盒 50g，1 箱共 24 盒。

 规格与包装信息细化

   Specifications and packaging ：Each Oreo Cocoa Wafer Roll - Japanese Matcha Flavor weighs 50g, making it easy to carry and consume. A single carton contains 24 boxes, offering great value for money and convenience. Whether for personal enjoyment or sharing with others, this packaging meets various consumer needs.

   规格与包装 ：每盒奥利奥可可脆卷日式抹茶味为 50g 的独立包装，方便携带与食用。一箱有 24 盒，既满足家庭、聚会等多人群分享的需求，也方便个人一次性购买多盒储备，实用又实惠。

 适用场景说明

   Applicable scenarios ：Oreo Cocoa Wafer Roll - Japanese Matcha Flavor is a versatile snack suitable for various occasions. It can be enjoyed as a delicious breakfast paired with milk or coffee, providing energy and a good mood for the start of the day. During afternoon tea breaks, it pairs perfectly with tea for a leisurely and relaxing time. It’s also an ideal choice for office workers to keep at their desks for when hunger strikes, or for children to have as a snack after school. Additionally, it’s perfect for outdoor activities like picnics and camping, where its easy - to - carry packaging makes it a great companion.

   适用场景 ：奥利奥可可脆卷日式抹茶味可适用于多种场景。早餐时搭配牛奶或咖啡，为一天的开始提供能量与好心情；下午茶时光，与茶水搭配，尽享悠闲惬意。上班族可将其放于办公室桌面，当作充饥解馋的零食；孩子放学后，当作美味小点心。此外，其便于携带的包装特点，也使其成为野餐、露营等户外活动的理想之选。

 目标消费人群定位

   Target consumer groups ：The target consumers for Oreo Cocoa Wafer Roll - Japanese Matcha Flavor are quite broad. It appeals to young people who追求时尚和 unique flavors, as the Japanese matcha flavor offers a novel and refreshing taste experience. Office workers are also a key group, as this product can serve as a convenient and delicious snack to keep them energetic during busy work hours. Children and parents make up another significant portion of the consumer base, with kids loving the crispy texture and sweet taste, and parents being attracted to the brand's reputation and quality assurance. Additionally, outdoor enthusiasts who enjoy picnics and camping will appreciate the product’s easy - to - carry nature and delicious taste.

   目标消费人群 ：奥利奥可可脆卷日式抹茶味的目标人群较为广泛。追求时尚与新奇特口味的年轻人，将其当作追求个性的选择，日式抹茶的别样风味满足他们尝鲜的需求。上班族也是主要消费群体之一，在工作疲惫时，可作为补充能量的零食。同时，孩子和家长也是重要消费人群，孩子爱吃其香脆口感与香甜味道，家长则青睐品牌的知名度与品质保障。此外，热衷野餐、露营等户外活动的爱好者，鉴于其方便携带、口感美味的特点，也会将其纳入出行食品清单。